Millennials were exposed to the 90s pop craze and it’s impossible not to like and love the Spice Girls.
Their brand was just the right stuff that had girls (and yes, even boys) rooting for more. They represented friendship, fashion (when grunge was all the rage) and individuality.
Heck, they even had a Boeing 747 named after them (Spice One to be particular) when Virgin Atlantic honored them in Los Angeles.
So, whether you identify as Scary, Baby, Ginger, Posh or Sporty Spice, there’s no stopping the teen pop resurgence they created in the 90s.
All five girls are vocal about their stand on girl power. The Spice Girls promoted the idea of ‘girlhood’ before it became a popular phrase and sent out an unspoken message to millions of fans worldwide that you can be awesome and powerful at any age or stage in life.
I'll never forget the “zigazig ah”, which became an iconic part of the Spice Girl legacy - ahhhhhhh!
The Spice Girls have been credited for kickstarting a pop revolution that paved the way for other girl groups like Little Mix, Destiny’s Child and Fifth Harmony to dominate the music scene. They broke down barriers and opened up a world of possibilities for female artists in their footsteps.
The Spice Girls may not be together anymore but their legacy will live on. They’re an important part of the 90s culture and a reminder that when women come together, they can create something pretty awesome.
Wannabe, 2 Become 1, Too Much, Stop, Viva Forever, Holler, Mama, Who Do You Think You Are… these all spoke about girl power!
Buffalo platforms, Union Jack prints, babydoll dresses, pierced tongue and leopard prints (thanks, Mel B.). Oh, Katy admits she takes her fashion inspiration from the girls.
The Spice Girls were not only musical icons of the 90s, but they also had a huge influence on fashion. Their style choices were so influential that they created their own fashion trend called “Spice Style”. The group was known for their bold and daring style choices which included wearing matching outfits, platform sneakers, mini skirts and fishnet stockings. They also popularized the now-iconic "Union Jack" pattern which became a staple in 90s fashion and can still be seen today. The Spice Girls brought attitude and fun to their outfits, which appealed to young girls everywhere. They showed that you didn’t have to stick with traditional trends, but instead could mix and match different pieces to create your own style. This concept of individual fashion was part of the group’s larger message of female empowerment that they promoted throughout their career.
Need I say more? They’ve become advocates of the LGBTQ community, especially Gerri Halliwell. And they even changed the lyrics of “2 Become 1” to consider inclusivity.
The Spice Girls were vocal supporters of the LGBTQ+ community, often speaking out in support of individuals and causes that championed equality and acceptance.
Their music was often seen as a rallying cry for the community and they were praised for their openness and acceptance in an era when LGBTQ+ rights were still not as widely accepted. The Spice Girls provided a platform and representation that many members of the community had never had before, showing that everyone should be respected regardless of their sexual orientation. They are a shining example of how influential figures can use their platform to advocate for social justice, and still remain relevant even decades later.
Everybody loved them for representing Brit culture on the global stage. Even the Royal Family were fans as well as former South African President Nelson Mandela. It was Cool Britannia at its finest!
Spice dolls, cameras, radios… you name, they’ve got it. Their appeal has never been matched by any other girl group, thanks to brand tie-ins and sponsorship deals.
As the leading all-female group with the highest-grossing concerts tours, there’s no stopping them from holding reunion concerts and shows. They’re even planning to go back to touring when this pandemic is over and release previously recorded demos of Wannabe for its 25th anniversary in July 2021.
I was exposed to celebrity culture in the 90s, and the Spice Girls have a lot to do with it. Pop Music has never been the same since then.
Looking back, I know it was cheesy humming to the tune of “Wannabe” or dancing to their Pepsi ad. But it was the fad in that decade, and I won’t trade it for anything!